About Jaw Lighting
Innovative Illumination
JAW Lighting specializes in representing leading manufacturers of lighting and controls products. Our teams are trained to provide extraordinary value in specification and design and are viewed as trusted advisors to Architects, Designers, Electrical Engineers, Municipalities, Developers, Contractors, and Electrical Distributors. Our team of experts deliver personalized advisory and sales services with a personal touch to create an experience that will keep you coming back.
We are proud to be the exclusive Manufacturer’s Representative of Cooper Lighting Solutions within the Chattanooga, Cincinnati, Columbus, Knoxville, Louisville and Nashville markets.

Our Story
JAW Lighting was formed in 2024 under the leadership of sole owner Jim Williams. Jim brings an extensive background in the lighting and controls industry with a track record of building unique businesses with a proven record of sustained long-term success. Building highly motivated teams that are obsessed with winning while creating a culture that is continuously improving is the fabric of who we are.
Our Guiding Principles

1
Culture
Must be the most fun, stimulating & rewarding place we will ever work.
- Create a comfortable & safe environment.
- Celebrate our successes together.
- Pitch in when challenges arise.
- Easy to do business with.
- We will always look for a better way, through this our positive attitude will shine.
2
customer
Mutual trust leading to long-term partnerships with our customers.
- We listen carefully to our customers & engage them in respectful dialogue.
- We explore all options to resolve customer challenges.
- We will be easy to do business with.
- We embrace & seek out new technologies & best practices.
3
community
It is our responsibility to share, contribute & invest in our community.
- We contribute to our local community.
- We invest in the future of our lighting and controls industry.
- We will support our industry Partners just as passionately as they support themselves.
- We will leave people with the feeling of wanting to do business with us.